Welcome to Mizaan F&B Consulting
Empowering F&B Excellence with Proven Strategies
Mizaan F&B Consulting delivers tailored solutions, operational expertise, and strategic insight to help food and beverage businesses launch, grow, and thrive.
About Us
Balancing Expertise with Innovation in the Middle East’s F&B Industry
Mizaan F&B Consulting is a boutique advisory firm dedicated to elevating food and beverage businesses across the Middle East. Founded on the principle of ‘Mizaan’—Arabic for balance—we specialize in delivering operational excellence, strategic insight, and tailored solutions. Our founder brings over 30 years of experience from the U.S. franchise industry to guide restaurants, cafes, and hospitality ventures toward sustainable success.
Missions
To empower F&B operators with the tools, systems, and strategies needed to thrive in a competitive market.
Vision
To be the leading F&B consulting partner across the MENA region, recognized for our integrity, insight, and impact.
Our Services
Balanced Solutions. Exceptional Results.
F&B Operational Audits
We conduct comprehensive evaluations of your restaurant’s operations to identify inefficiencies, reduce waste, and enhance performance across all departments.
Menu Engineering & Profit Optimization
Our team analyzes your menu to highlight top-performing items, adjust pricing strategies, and improve food cost ratios for maximum profitability.
Inventory Management Systems
We implement effective inventory control processes that minimize loss, prevent overstocking, and ensure accurate cost tracking.
Restaurant Launch Support
From concept to opening day, we guide you through every step of launching a successful F&B venue—staffing, setup, systems, and more.
Franchise Readiness & SOP Development
We prepare your business for franchising by building structured systems, clear documentation, and scalable Standard Operating Procedures.
Staff Management & Training
Our tailored training programs and management strategies help build motivated, efficient, and guest-focused teams.
Founder – Tareq Qarman
Tareq Qarman is a U.S.-trained hospitality professional with three decades of experience in franchise operations, including leading brands like Ben & Jerry’s and Mooyah Burgers. Now based in the Middle East, he leverages his deep industry knowledge to guide entrepreneurs and investors in building, scaling, and optimizing F&B ventures.
Our founder has been featured in industry publication.
Schedule a Free Strategy Session
We’re here to support your F&B journey. Reach out to discuss how Mizaan F&B Consulting can help elevate your business.
We'd love to welcome you and discuss with us
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Head Office Address
Amman – Jordan
Email Address
info@mizaanfnb.com
Telephone
+962790371567